ADVANCED DIGITAL MARKETING PROGRAM

Simply Digital’s advanced digital marketing course is for ambitious marketing managers, bright grads, professionals & entrepreneurs looking to enter the digital industry.

  • ☯ Learn Adwords, Analytics, SEO and Social Media from IIT-IIM faculty
  • ☯ Live sessions in classroom format
  • ☯ 100+ hours of practical learning over 3 months
  • ☯ 100% Placement Assistance

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Why Simply Digital

  • It’s an IIT-IIM alumni initiative
  • Worked with brands like Facebook, Apple, LG, HP and many more
  • Trained over 8500+ professionals, 200+ batches & 50+ Corporates
  • Lifetime access to updated study material, technology updates, jobs and faculty support.

Modules that will help you build your career

There are over 15 modules that cover the entire gambit of digital marketing

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Lead Generation

  • Search Engine Optimization
  • Google AdWords - Search
  • Facebook Ads
  • Local Business SEO

Brand Building

  • Website Development
  • Social Media Marketing
  • Google AdWords – Display
  • Content Marketing

Making Money Online

  • Affiliate Marketing
  • Blogging & AdSense
  • Video Marketing
  • Audience Network

Other Modules

  • E-commerce marketing
  • Mobile Marketing
  • E-mail Marketing
  • Measurement & Analytics

What do you get by doing the course?

There are over 6 Google certification & an Advanced Digital Marketing Certificate from Simply Digital that awaits you at the end of the course. That’s not all, you will get access to premium Digital Marketing tools worth Rs. 50,000/-

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Would you like to know more?

There would be a lot more you would like to know about digital marketing, the faculty & course details. Why don’t you drop in your details and we will reach out to you & explain everything.

PACKAGES

Beginners

38,500 + taxes
  • SEO Basics
  • Adwords Fundamentals
  • Social Media Marketing
  • Website Planning
  • Making Money online

Advanced

49,500 + taxes
  • SEO Advanced
  • Adwords Professional
  • Social Media Optimization
  • Google Analytics
  • Ecommerce Marketing

Customized

17,500 /module
  • SEO Advanced
  • Google Adwords Professional
  • Social Media Optimization
  • Google Analytics Advanced
  • Combined Packages Available
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SEO Basics Content

Keyword Planning

Content Optimization

HTML Meta Optimization

Image Alt, Mobile Responsiveness

URL & Speed optimization

Link Building Techniques

  • Directory Submission
  • Article Submission
  • Web 2.0, Pdf, Photo Submission
  • Social Bookmarking
  • Guest Blogging, Edu and Gov Backlinks
  • Backlinks Tiering, Drip Feeding

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Adwords Fundamentals

Types of Ads & PPC Terminologies

Ad Rank Algorithm & Important Ad Metrices

Account, Campaign, Ad Group Structure

Bidding Models & Strategies

Keyword Strategies for Search Campaign & DKI

Search Network Campaign creation

Display Campaign Creation

Display Targeting & Remarketing

Shopping Campaign

Video Campaigns & UAC

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Social Media Marketing

Facebook Organic Strategy

Content Strategy

Hashtag and Profile Tagging Techniques

Geotaregting of Facebook Post

Organic page likes

Facebook Paid Advertisement

Dynamic Product Ads

Facebook Remarketing

Twitter Marketing

Linkedin Marketing

Instagram Strategy

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Website Planning

Types of Programming languages & their use

Difference between blog site vs. business site vs. ecommerce site

Creation of Layout

Build a mobile responsive site on wordpress

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Make Money Online

Make money using blogging & adsense

Use of affiliate marketing

Youtube Monetisation

Make money from Facebook

Influencer Marketing

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SEO Advanced

SEO Basics +

Crawling Techniques

Schema Markups via Microdata & JSONLD

Link Earning Methods

  • Sky-scrapper method
  • Moving Man method
  • Broken links building

Disavow harmful links

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Adwords Professional

Adwords Fundamentals +

Single ad group campaign

Dynamic Display Remarketing

Shopping ads Product Separator

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Social Media Optimization

Social Media Marketing +

Instant Articles

Audience Network

Custom Pages

Monetize from google adsense with facebook page

Facebook Pixel, Events and Analytics

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Google Analytics

Custom Reporting

Segmentation & Filtering

Setup Alerts

Real-time Data

User behavior Tracking

Marketing channels Tracking

Website page measurement

Conversions tracking

Multi-channels & Attribution modeling

Enhanced ecommerce tracking

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Ecommerce Marketing

Ecommerce SEO for Google

Ecommerce SEO for Amazon

Creation of Ecommerce Platform using wordpress

Google Merchant center & Product Feeds

Shopping Ads on Google search

Facebook Product Catalogue & Product Ads

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SEO Advanced (Customized)

SEO Basics +

Crawling Techniques

Schema Markups via Microdata & JSONLD

Link Earning Methods

  • Sky-scrapper method
  • Moving Man method
  • Broken links building

Disavow harmful links

Register Now

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Adwords Professional (Customized)

Adwords Fundamentals +

Single ad group campaign

Dynamic Display Remarketing

Shopping ads Product Separator

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Social Media (Customized)

Social Media Marketing +

Instant Articles

Audience Network

Custom Pages

Monetize from google adsense with facebook page

Facebook Pixel, Events and Analytics

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Google Analytics (Customized)

Custom Reporting

Segmentation & Filtering

Setup Alerts

Real-time Data

User behavior Tracking

Marketing channels Tracking

Website page measurement

Conversions tracking

Multi-channels & Attribution modeling

Enhanced ecommerce tracking

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Customized Modules

Combine any module and get great discounts

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